What we do know is that the algorithm is constantly changing taking hundreds of different factors into account when ranking websites. Things like site architecture link quality content quality user engagement etc. play a big role in determining where a website will appear in search results. The algorithm is also designed to remove spam or low-quality sites Here I share a list of the most relevant Google algorithms throughout history. – FLORIDA Google Florida ushered in the age of SEO.
Websites that used to use techniques known as Black SEO invisible text hidden links excessive use of keywords or link farms were severely penalized and thus began an era of SEO focused on quality and user experience. – BIG DADDY & JAGGER Continuing to improve the user experience Google Jagger continued to emphasize [size=14.6667px]Business Email List penalizing sites that had excessive irrelevant and manipulated links. Big Daddy transformed the way Google managed link structure and URLs like canonical links.
VINCE & CAFFEINE Vince was an adjustment that benefited well-known brands to be able to rank in the first places of course without affecting sites that had less authority. It simply tried to benefit longtime brands like Coca Cola Sears American Airlines to stand out in the SERPs. Google Caffeine improved the way websites were indexed by refreshing Google's overall results by up to . so they could update their sites without being penalized by Google. MAYDAY MayDay was a change that benefited sites optimized for long-tail keywords.