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Not because the new platform was not effective, but because neither the programmer nor the owners had knowledge of SEO and did not know the possible negative implications that may arise from this migration. Therefore, they lost a lot of traffic, because the URLs changed and were not redirected. Of course, sales also dropped dramatically.
Two months later, they contacted an SEO agency and found out what WhatsApp Number List had actually happened. . There are site owners who find out after a few years that the drop in traffic after the site was rebuilt was caused by the URL change. Therefore, if you want to change the platform / e-commerce solution - for example, to move the site from Magento to Prestashop - take into account the following aspects: -> URLs / internal links will change . Immediately after the launch of the new site, 301 (permanent) redirects must be performed from the old.
URLs to the new ones, in order to transfer the age and popularity of the old URLs to the new URLs. The programmer will extract all internal links from the database and establish rules for their redirection. At this stage, you will need SEO consulting because some decisions are not as simple as they seem and require a little research and analysis of the site's history, as well as a correlation with the new online promotion plan. Therefore, without 301 redirects, the popularity of the old URLs is not transmitted to the new ones and the positions obtained in Google are lost, which translates into a dramatic decrease in website traffic and sales.
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发表于 2024-3-7 14:09:39